Enterprise RSS: Improving the "Information Supply Chain"

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Permalink Reply by Ellen Feaheny on March 3, 2009 at 2:03am

I am also very interested in this topic. Free RSS (e.g., blog feeds, FriendFeeds, Twitter feeds, News source feeds, and oodles of others) has positively teased us all with the vast potential of RSS, but when you get to Enterprise RSS requirements, I think of higher features: RSS topic management, filtering, groups and users, and trending of the information (many ways to show trends), at a minimum, just to get started.

Being able to put some logic behind the received feeds is where I feel Enterprise RSS starts get not only interesting, but also can become a highly competitive weapon against competition. This is powerful - very - to be able to track market and competitor pulses in near real time.

Examples on how this could be useful from external sources is to track competitors' PR or articles, feeds, etc., and funneling the collected data back into the Enterprise for marketing purposes. Internally, Enterprise RSS feeds from internal blogging or new information content, like WIKI pages (Confluence WIKI, for one, at least) could also be quite interesting for information dissemination to the team, if not highly handy. I think many people think of RSS as a PULL vs PUSH. Publishing (PUSHing) content via RSS could be another highly useful capabilty.

Anyways, just a few use cases to get started on the discussion.

Attensa.com is doing alot of interesting work in the Enterprise RSS area.

Interested to read the points you explore in your white paper.

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Permalink Reply by Scott Quick on March 3, 2009 at 3:34am

yes, Yes and YES. And I think there are other very exciting possibilities as well. Speaking of teasers: what if --- because of their unique qualities --- Enterprise RSS and E2.0 platforms (like Attensa + Confluence) provided clients with actionable insights? And provided clients a clear and tangible means to drive corporate performance; enhance collaboration and increase competitive advantage. So that the business value was so obvious and so easy to quantify... sales, deployment and adoption of the pair spread like wildfire?

Sounds compelling, yes?

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Permalink Reply by Sebastian Schwolow on March 3, 2009 at 8:06am

I see potential benefits in using RSS technology for knowledge management.

I think syndication can be a powerful tool in distributing knowledge assets quickly, and exactly to where they are needed and relevant. This mainly because people can subscribe only to the feeds they find useful and "pull" the information they need.

I agree with Ellen that enterprise-wide news and important information could be pushed so as to keep everyone updated.

It would be interesting to view the topic in relation to corporate blogging.

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